Legal

Privacy Policy

Effective Date: 7 July 2026

Welcome to BusinessExchange SG ("BusinessExchange SG", "we", "our", or "us").

BusinessExchange SG is owned and operated by HRTG Pte. Ltd.

We respect your privacy and are committed to protecting your personal data in accordance with Singapore's Personal Data Protection Act 2012 (PDPA).

By accessing or using BusinessExchange SG, you agree to the collection, use and disclosure of your personal data as described in this Privacy Policy.

1. Information We Collect

We may collect personal data including, but not limited to:

Personal Information

  • Full name
  • Email address
  • Mobile number
  • Company name
  • Business information
  • Profile information

Business Listing Information

If you create a listing, we may collect:

  • Business name
  • Business description
  • Business category
  • Asking price
  • Revenue and profit ranges
  • Business photos
  • Contact information
  • Other information you choose to provide

Buyer Enquiries

When a buyer contacts a seller, we may collect:

  • Name
  • Email address
  • Phone number
  • Message contents

Technical Information

We may automatically collect:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Cookies
  • Usage statistics
  • Log data

2. How We Use Your Information

We use your information to:

  • Operate and maintain the BusinessExchange SG platform.
  • Display business listings.
  • Connect buyers and sellers.
  • Process listing payments.
  • Respond to enquiries.
  • Verify listings.
  • Improve our services.
  • Prevent fraud and misuse.
  • Comply with legal obligations.
  • Send important account notifications.
  • Send marketing communications where you have provided your consent.

3. Buyer and Seller Communications

When a buyer submits an enquiry, the contact details provided will be shared with the relevant seller so that both parties may communicate directly.

Likewise, sellers acknowledge that information included in their listings may be visible to prospective buyers.

BusinessExchange SG does not participate in negotiations or transactions between buyers and sellers.

4. Marketing Communications

If you subscribe to our mailing list, we may send you updates regarding:

  • Newly listed businesses
  • Franchise opportunities
  • Business insights
  • Platform updates
  • Promotions
  • Newsletters

You may unsubscribe at any time by following the unsubscribe link in our emails or contacting us directly.

5. Cookies

BusinessExchange SG uses cookies and similar technologies to:

  • Remember user preferences
  • Improve website performance
  • Understand website usage
  • Enhance user experience

You may disable cookies through your browser settings, although some features may not function correctly.

6. Third-Party Services

We may use trusted third-party providers to operate our platform, including services for:

  • Authentication
  • Cloud hosting
  • Database storage
  • Payment processing
  • Email delivery
  • Website analytics

These providers may process personal data only to the extent necessary to perform services on our behalf.

7. Payment Information

Payments for listings are processed securely through third-party payment providers such as Stripe.

BusinessExchange SG does not store your complete credit card or payment card details.

Please refer to the relevant payment provider's privacy policy for information about how your payment data is handled.

8. Data Security

We implement reasonable administrative, technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration and destruction.

While we take appropriate security measures, no internet transmission or electronic storage method can be guaranteed to be completely secure.

9. Data Retention

We retain personal data only for as long as reasonably necessary to:

  • Provide our services
  • Meet legal obligations
  • Resolve disputes
  • Enforce our agreements

When personal data is no longer required, it will be securely deleted or anonymised.

10. Your Rights

Subject to applicable law, you may request to:

  • Access your personal data.
  • Correct inaccurate personal data.
  • Withdraw consent for certain processing activities.
  • Request deletion of your account, where legally permissible.
  • Update your marketing preferences.

Requests may be submitted using the contact information below.

11. International Data Transfers

Your information may be processed or stored outside Singapore where our service providers operate.

Where such transfers occur, we will take reasonable steps to ensure that your personal data receives a standard of protection comparable to that required under Singapore's PDPA.

12. Children's Privacy

BusinessExchange SG is intended for individuals aged 18 years and above.

We do not knowingly collect personal information from children under the age of 18.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will always be published on our website together with the updated effective date.

Your continued use of BusinessExchange SG constitutes acceptance of any revised Privacy Policy.

14. Contact Us

If you have any questions regarding this Privacy Policy or your personal data, please contact:

BusinessExchange SG
Operated by HRTG Pte. Ltd.
Email: hello@hrtg.me

We will respond to privacy-related enquiries within a reasonable timeframe in accordance with applicable Singapore laws.